I watched an internet seminar this afternoon the topic of cell phone messaging. The rationale for joining the meeting was to find ways to create visibility our expired itemizing lead service from RedX. The knowledge introduced was very helpful; especially when you have various prospective purchasers that you are discovering difficult to contact. The know-how has advanced the place now you can provide your prospects a solution to stay continuously in touch with your product offering. This type of approach is not new. There are on-line companies that provide information on properties for sale in response to a sure cellular phone textual content numbers that you would be able to place in your listing. Unfortunately, these systems usually present a single interaction along with your prospective shopper, and some simple contact information from which to comply with up.
Most actual estate brokers are aware of this method which is completely different than what was presented on the webinar. The illustration that was supplied was a message that was despatched out from throughout a live performance to those that had registered to receive cell updates. The communication included a voucher code and a request to send that coupon on to each of the recipient?s associates which fundamentally made the message viral. Now I perceive that you are not putting on giant rock concerts, and certain wouldn?t have that high of a funds; additionally, real estate is a totally distinct animal. Nonetheless, the technique remains the same.
This is the way I would personally advocate use of this technology:
1) Attracting leads: Set up a relationship with a SMS text service contributor so that you may put particular text codes on discrete listing indicators and promotions that you place. There are a variety that serve up the true property industry, but make sure that they have an autoresponder system so that after the preliminary textual content is sent, the textee is supplied a follow up requesting permission to offer additional updates. You need your checklist of leads to opt in to the communication.
2) Sending a list of listings may be trite, let?s face it, we all do it as a normal of apply with little differentiation. To distinguish yourself, choose to ship out info or experiences that are unique to the companies that you just offer. When you hyperlink the text digits to a person promotion, you can a minimum of assume some things concerning the individual who requested the data. From there, you?ll be able to create observe-on texts that may suite the prospect?s interest. These might maybe incorporate new listings which are just like what initially prompted the text. For differentiation and the viral spin, it?s possible you?ll wish to send local updated on local events. You may additionally go as far as approaching some of the advertisers within the local clipper magazines and mailers and request permission to forward their offer to your target list. Let?s face it, when was the final time you obtained a free pizza or 20% off dinner at your native Chinese language restaurant out of your Realtor?
Agents and brokers, for leads and new prospects look to Redex Listing Lead System The Real Estate Data Exchange offers agents and brokers with the tools that they need to succeed.
Tags: realtor, home sales, realty, real estate marketing, real estate, listingSource: http://www.akarak.net/real-estate-marketing-with-sms/
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